After the remarkable achievements in 2022, which includes officially debuting as a group, music chart topping hits, as well as performances at prestigious events from the likes of 2022 Asia Artist Awards, the 65th annual The Japan Record Award, and the 73rd NHK Kouhaku Uta Gassen (Kouhaku Song Festival), Japanese group, BE:FIRST are back with their first single of 2023, ‘Boom Boom Back’. The single is now available on all major digital streaming platforms.
With a new year, BE:FIRST welcomes a new approach with a global team on ‘Boom Boom Back’ which includes US-based artist and music producer, Grant Boutin and music producer, Luke Shipstad, songwriters Will Jay and 3onawav, who proactively provide music to great artists in South Korea as well as other Asian countries. This brand-new infectious single expresses the sincere, yet greedy determination to aim even higher, despite already achieving high accolades.
In terms of choreography for the music video, BE:FIRST worked together with dancer and choreographer, KAITA, as well as KAZ the FIRE. KAITA previously worked on their Hip Hop number, ‘Milli-Billi’, which was taken from their first album ‘BE:1’. With ‘Boom Boom Back’, it is a promise that this is going to be another ‘must-see’ dance performance.
Celebrating the new digital single release, BE:FIRST will have a series of live streams on their social media accounts. This is the first comeback for BE:FIRST since the release of their debut album, ‘BE:1’ last August.